#everybodywantstoruletheworld

Long-term loyalty is gone. Your customers will trade loyalty for convenience, value, or status. Consider Domino's. Even though they managed an A+ digital transformation in the 2010s, the company now faces a new existential threat. The enemy is no longer Pizza Hut; it's the new wave of food delivery companies like Uber Eats and DoorDash moving into its sector.